Ms. McFarland, the daughter of Ray and Leslie McFarland, has been exposed to the trade show and special event industry since her formative years. Over her 26 years, she has developed an intimate knowledge understanding everything that is involved from the preparation, exhibit design, shipping, labor and property storage to organize a successful event. Since graduating from the University of North Carolina at Chapel Hill she has taken on the responsibility of operations, account management and client services administration for 21stCEG shows and clients.