Jo Masterson - Chief Operating Officer & Co-Founder of 2MorrowInc

Jo is fascinated by the convergence of mobile technology and behavior change... especially surrounding area of healthcare. She is excited by the idea that organizations can enhance their brands, while helping customers, clients and employees improve their lives.

She is passionate about the customer/user experience. She has an MBA with background in marketing, education & healthcare. Jo also has a degree in Nursing (RN), is a Certified Corporate Wellness Specialist.