Graphics and Web Specialist
Company NameAssociationREADY
Dates EmployedOct 2013 – Present
Employment Duration5 yrs 4 mos
LocationLawrenceville, GA
- Research, develop, write code base and implement UI/UX design for company website and works with CEO to establish corporate branding specifications and goals
- Manage all digital marketing initiatives including content development, search engine optimization and analytics. Duties include creating, editing and maintaining web content change request, updates and Google Battle pages
- Execute email campaigns including design, HTML/CSS coding and analytics
- Design and creation of large scale tradeshow booth graphics
- Design and formatting of marketing materials in a variety of creative projects, including brochures/collateral, advertisements (print & electronic), direct mail, corporate identity
- Utilize analytics tools (organic search engine optimization and Pay Per Click) to effectively report on progress and new marketing strategies
- Works with Business Analyst and development team to design user interface updates and new product prototypes using html and CSS