Founder and CEO
“ Pat Swisher is considered the founder of the Hygiene Industry, having founded first the Swisher and then the Enviro-Master franchise businesses. He has won multiple awards for his successful ventures that contribute to brighter, healthier communities. ”
Enviro-Master is the brainchild of Charlotte, North Carolina native Pat Swisher, considered to be the founder of the Hygiene Industry. With a BS in Business from Appalachian State, the life-long entrepreneur brought with him valuable experiences and insights he gained from partial ownerships in a restaurant and cable television company early in his career. Mr. Swisher recognized that hygiene services were fragmented yet played a critical role in operating a healthy business. In 1983 Mr. Swisher formed Swisher Hygiene, a successful franchise business that provided a complete hygiene package that made financial sense to customers. Awards and accolades flowed to include Forbes Up-And-Coming Entrepreneur in 1994; Distinguished Alumni Award from Mr. Swisher’s alma mater Appalachian State in 1994; recognition as a Top Entrepreneur by Success Magazine in 1995; Semi-Finalist for Ernst & Young’s Entrepreneur of the Year Award in 1994, and Swisher was named as a Top 100 franchise company in the world in 1994 and for five consecutive years. In 2004 Mr. Swisher sold his interest in Swisher Hygiene having thrice rejected buy-out offers and agreed to a five-year non-compete. During his five-year hiatus, the father of three coached Little League baseball and football, and he also volunteered as a high school football coach. “I love sports,” Swisher said and added, “especially football.” He played football at Appalachian State and remains active as a Booster for their program. While coaching at the high school level, Pat met his future partner Dean Lovett, whose son played on his team.
By 2009, Pat Swisher had spent several years consulting to franchise companies in other industries, which gave him an appreciation for the business model he created at Swisher Hygiene. Pat decided to leverage his 20 years of experience in the hygiene business and start Enviro-Master, with no intent to franchise the concept again. However, word leaked out and by 2011, Swisher was getting pressured to franchise his Enviro-Master business. Between 2011 and 2013, Pat Swisher awarded franchises to about 14 people, which he called the friends and family plan and included three of his former Swisher Hygiene franchisees who couldn’t resist this attractive business opportunity. By the end of 2013, Enviro-Master signed up with The Entrepreneur’s Source to help introduce Enviro-Master to qualified franchise candidates and rapid growth has followed. In 2014 The William Gaston Fund, a private equity fund that invests in businesses showing great potential, bought-out Swisher’s partner Dean Lovett. “Enviro-Master reflects an evolution over many years to the broad array of high quality services and products we offer today, and I am excited bring in franchise partners to build a mutually rewarding and highly lucrative business,” Swisher remarked.