A Business Development Strategist with 25 years of achievement and demonstrated success as profit center head in retail, franchising, licensing and trade channel management in different product categories. A professional with year after year success, driving sales growth while providing sales leadership within start-up, turnaround and rapid-change environments. Extensive experience in setting up and managing business operations which require deep understanding of critical business drivers in multiple markets and industries; highly successful in building relationships with upper-level decision makers.

A go getter and trend setter with the desire to remain on a cutting edge drive new business through key accounts and establish strategic partnership, distributor relationships to increase channel revenue. Outstanding success in building and maintaining relationships with key corporate decision makers, establishing large volumes, high profit accounts with excellent levels of retention and loyalty. Well organized with a track record that demonstrates self motivation, creativity and initiatives to achieve both personal and corporate goals.


In the past Sanjiiv held several top management roles at companies, such as Sahara India, Raymond, Levis, Bata and Archies. Sanjiiv has many firsts to his name including a Guinness World Record for opening most retail outlets simultaneously in a single day. In his last assignment, Sanjiiv was heading Force Fitness, the master franchisee for Snap Fitness in India.


Sanjiiv holds a degree in Retail Management from Delhi University.