Spencer Lee
Executive Vice President - Founder
“ With 30 years of experience in the commercial and consumer products market place, my expertise focuses on analyzing, developing and managing market channels for new or existing product and services. ”
In today’s crowded marketplace, defining your products purpose, research and an executable go-to- market plan are key elements that must be reflective of your company’s core competency.
People consume great products because they are relevant to them at that moment. Do you have a long term strategy to keep your customers consuming and engaged with your brand?
Management Skills: Strategic planning, distribution and sales management,new business development, product development, integrated marketing strategies including brand development, integrated search engine marketing, communications, public relations.
Channel expertise includes: Health Care, Consumer Electronics, Luxury, Sporting Goods, Marine, Hardware, E Commerce, Mass Merchants, Food, Drug, TV and Specialty Markets