Troy is responsible for overall sales strategy, vendor partnerships and operations of Intricity. He has been in the Business Intelligence business since 1994 and prior to co-founding Intricity, was formerly the Director of Professional Services, Americas for Holistic Systems, Seagate Software and Crystal Decisions (Business Objects). He also managed Business Intelligence Professional Services Organizations for NCS and CSI, and was the President and Founder of Sales Data Systems, a boutique systems integrator focused on the Fortune 1000 and specializing in using Business Intelligence tools to maximize client CRM data.