SSA foodservice design + consulting - Tampa, Florida 2017 - Present
• Serve as Vice President of Management Advisory Services (MAS)

Foodable Network – Miami, Florida 2013 to 2018
• Co-Host Rock My Restaurant Show on Foodable WebTV. Produce, research, and prepare content for the show. Sell Foodable WebTV Network Advertising.
• Rock My Restaurant is about: Building, Designing, Equipping, Operating, Technology, Innovation, and Brand Development.

W.H. Bender & Associates – San Jose, California 1996 to present
Restaurant Consultant – Management Advisory Services (MAS)
FOUNDER & PRINCIPAL
Implement Operations Best Practices to Full-Service, Casual Dining, Fast Casual, QSR, and Start-Up Clients. Developed an extensive network of industry professionals suitable for any size project.
• Provide operations upgrades and enhancements to a broad variety of Restaurant Companies and Emerging Chains from unit to brand level in twenty states.
• Proven track record for successfully selecting, onboarding, training, and developing people.
• Writer and producer of proprietary training systems/processes - FutureView™ Strategic Planning, ProActive Management™, and ServPoints Sequence of Service™ for clients and implemented these systems at the unit and brand level.

EXPERTISE & SKILLS:
• Expert in driving sales, expansion, and profitability for start-up, scaling/growth, and turnaround environments in all sectors of the foodservice and hospitality industry.
• Apply sound critical thinking and complex problem-solving skills for identifying and implementing the right operation solutions and forward-thinking for clients and owners.
• Possess good judgment and decision-making experience to weigh the costs and benefits of a situation to make the appropriate decision based on detailed assessment.
• Believe that Operations is Marketing and Marketing is Operations. These two critical disciplines are linked using a 4-Walls approach that creates the foundation for an engaging Guest Experience leading to Loyalty.
• Creative force, positive communication style that provides lasting results when coaching and motivating Gen X, Y, and Millennials.
• Excellent writing and presentation skills that connect with and motivate teams at all levels.

Monterey Pasta Company – Danville and San Francisco, California 1993 to 1996
Manufacturer of Gourmet California Fresh Pasta and Sauces
VICE PRESIDENT FOODSERVICE (1995 to 1996)
• Marketed and showcased MPC brand and sold to all clients, channels, and segments
• Grew sales with cart and non-traditional site locations: stadiums, arenas, business and industry
• Created brand operating standards and trained all client locations
• Serviced and maintained all client accounts
VICE PRESIDENT TRAINING & DEVELOPMENT (1994 to 1995)
• Developed management, team member and franchise training for restaurant division
• Designed and conducted MPC training university and protocols
• Established company and franchise operating standards
• Coached and enforced brand compliance for operations
VICE PRESIDENT OF OPERATIONS (1993 to 1994)
• Developed fast-casual pasta concept with CEO Lance Mortensen, opening 42 units in the 24-month roll-out
• Hired operation teams for multi-market brand launch and acquisition of a four-unit company
• Executive team member that completed Initial Public Offering (PSTA) raising over $12M ($6M in IPO and $6M in the secondary offering)

Results In Management – San Jose and San Diego, California 1987 to 1993
Progressed from Regional Director with the signing of largest client contracts to owning the San Jose office.
PRESIDENT & OWNER
• Sold, installed and implemented operational cost-control and human resources systems for single and multi-unit restaurant operators
• Performed on-site Project Management for new restaurant unit openings
• On-site coaching and training services for Owners, Management and Team Members
• Company representative to a national brand of franchised budget steakhouses

Oceans 8 Inc. – San Diego, California 1978 to 1986
Managed T.D. Hays Steak House, Halligan’s 4 Fish, Third Avenue Restaurant
Director of Operations for Multi-Units
• Managed two ocean-front casual dining properties in Pacific Beach
• Opened Third Avenue Restaurant with the opening of Horton Plaza
W.T.C. Limited. – San Diego, California 1974 to 1978
Managed T.D. Hays Steak House, Comedy Store
Manager and General Manager
• Managed Comedy Store Night Club
• Opening Manager of T.D. Hays Steak House

Steak and Ale Restaurants – Rockville, Maryland, Houston, Texas 1971 to 1974
The publically traded company started by Industry Icon Norman Brinker.
Bar Manager and Kitchen Manager
• Bar Manager and Kitchen Manager at Gulf Freeway Unit 1973-1974
• Kitchen Manager + Trainer for new unit openings